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A new e-commerce 2.0 buying model

A just released survey of the top 40 e-commerce sites asked users to rate their satisfaction with the buying experience. Of these top 40 sites, only 2 exceeded 80% satisfaction and most are at 70% or...

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Online Social Networking Revenue: Part II

submitted by Ken Allard In the first post in this series, I wrote about companies that have new online revenue potential by virtue of being brokers of goods or services or by owning a significant share...

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Hospital and Health Provider Web 2.0 Trends and Opportunities

We recently looked into ways that companies can leverage web 2.0 and monetize social networks. We got a lot of questions regarding the applicability of these principles and methods to different...

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Why CEO’s must care about Enterprise 2.0 as a Strategic Imperative

One of the strongest and most misguided arguments expressed online and in many companies we speak with about Enterprise 2.0 is that it is not strategic. That this collection of tools, technologies and...

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Web 2.0 for Healthcare Providers – Q and A Part 1

Thanks for all those who attended our webinar on implementing web 2.0 strategies last week. If you missed it, the recorded webinar is available on our site. Enjoy. As I promised, here are some of the...

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6 ways to get your web presence and infrastructure in shape for 2010

In this lingering recession, everyone is looking for new ways to better position themselves to compete and grow revenue. A lower level of consumer and business spending will require efficiency,...

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The Promise of the Real Time Web for the Enterprise

Real Time Web is the latest trend to capture the media’s attention over the past few months, and indeed seems to encapsulate well the effect that Twitter and the social networks are having on the flow...

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Top Web Technology and Marketing trends for 2010 part 1 – Social Strategy and...

I was at Barnes and Noble over the weekend and browsing through the business books section could see only 2 types of titles, books on the financial collapse and guides to social media marketing. Both...

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Hidden Impact of the iPad on Your Corporate Website?

Even though the iPad appears to be a device for Apple fans, gadget freaks, tech savvy consumers, etc., it is already positioned to have a significant impact on the nature and shape of corporate...

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Your Company’s Social Debut

Planning Your Company’s Debut or Strategy in the Social Media Sphere Corporations have long been regarded by the law as having “legal personality”-  which means they have rights, privileges,...

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